One of the most common questions that people ask us is, “Which is better: PPC or SEO?” This question does not have a single answer, since it really depends on your marketplace, objectives, and current situation.

At Bowler Hat, search …

Not entirely sure what “branding” means? It can be a relatively difficult concept to comprehend. It’s a marketing concept that is more general and it can get confusing if you haven’t studied it. In this article, you will learn about …

An Instagram campaign is one where a business account creates and shares content to increase engagement, awareness, or even get a customer. They are looking to achieve some sort of marketing objective.

There are a variety of different types of …